---
title: Burlington Police Department - Community
description: Burlington Police highlight community support and showcase the area to enhance recruitment and public relations amid challenging perceptions of law enforcement.
image: https://www.horizonvisualmedia.com/hubfs/DSC03300-2-1-2.jpeg
---

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Community Highlight

# Burlington Police

Showcasing the community of Burlington and the positive support provided by the members of the police department.

Project Description

## Recruitment + PR

One of the nice things about filming recruitment content is that a lot of it can be repurposed into public relations content. Unfortunately, public relations is a necessary endeavor with so much anti-police rhetoric in the media. 

This particular video also addresses another important, but often overlooked, part of recruitment is actually showing what the community looks like. While local applicants might be familiar with the community, laterals often aren't and the area they'll be living and working in is just as important as the work they'll be doing.

Camera Rig

On Set

Content

![DSC03291-1](https://www.horizonvisualmedia.com/hs-fs/hubfs/DSC03291-1.jpeg?width=1416&height=1416&name=DSC03291-1.jpeg)

![DSC03286](https://www.horizonvisualmedia.com/hs-fs/hubfs/DSC03286.jpeg?width=1416&height=1416&name=DSC03286.jpeg)

![DSC03300-2-1-2](https://www.horizonvisualmedia.com/hs-fs/hubfs/DSC03300-2-1-2.jpeg?width=600&height=600&name=DSC03300-2-1-2.jpeg)

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#### About the company

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