---
title: Video Marketing Blog | Horizon Visual Media (4)
description: Practical advice on brand films, recruitment, training and testimonial videos for Maine and New England businesses, from the team at Horizon Visual Media. (4)
---
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[Get a quote](https://www.horizonvisualmedia.com/latest/page/4#quote)
The Horizon blog
# Notes on video that *works.*
Practical advice on brand films, recruitment, training and testimonial videos for Maine and New England businesses, from the team at Horizon Visual Media.
- ## [ Branding Mar 10, 2026 2 min read Is It Better to Hire a Local Video Production Company? When businesses start looking for help with video or digital media, one question comes up fairly often: does it really matter if the production company is ...](https://www.horizonvisualmedia.com/latest/is-it-better-to-hire-a-local-video-production-company)
- ## [.jpg?width=1200&name=IMG_0163%20(1).jpg) Testimonial Mar 3, 2026 2 min read Why You Need Customer Testimonials If there’s one thing I consistently recommend to almost every client I work with, it’s this: create customer testimonials.](https://www.horizonvisualmedia.com/latest/the-benefits-of-creating-customer-testimonials)
- ## [ Marketing Feb 26, 2026 2 min read Digital Media That Works For You Here at Horizon Visual Media we are a full-service video production and digital media company dedicated to helping businesses communicate more clearly, connect ...](https://www.horizonvisualmedia.com/latest/creating-digital-media-that-works)
- ## [ Marketing Feb 24, 2026 3 min read How Digital Marketing Works for All Industries Many businesses hesitate to invest in digital marketing because they believe their service isn’t visually interesting enough.](https://www.horizonvisualmedia.com/latest/how-digital-marketing-works-for-all-industries)
- ## [ Marketing Feb 20, 2026 3 min read How Important is Video Marketing? It’s a fair question and one we hear all the time.](https://www.horizonvisualmedia.com/latest/do-you-really-need-video-marketing)
- ## [ Branding Feb 17, 2026 3 min read What's the Difference Between a Brand Video and a Commercial? “Brand video” and “commercial” are often used interchangeably, but they’re not the same thing. While both are valuable tools in a business’s marketing ...](https://www.horizonvisualmedia.com/latest/whats-the-difference-between-a-brand-video-and-a-commercial)
- ## [ Branding Feb 13, 2026 3 min read What is Brand Storytelling? When people think about branding, they often think of logos, colors, and fonts. While those elements are important, they’re only part of the picture. Brand ...](https://www.horizonvisualmedia.com/latest/what-is-brand-storytelling)
- ## [ Marketing Feb 10, 2026 2 min read How to Sell Your Brand Without Sounding "Salesy" One of the biggest hesitations businesses have around brand storytelling is the fear of sounding too salesy. No one wants their content to feel forced, ...](https://www.horizonvisualmedia.com/latest/how-to-sell-your-brand-without-sounding-salesy)
- ## [ Recruitment Feb 5, 2026 3 min read What Types of Video Marketing Work for Your Business? If you know your business needs video marketing but aren’t sure where to begin, you’re not alone. Many companies feel overwhelmed by the number of options: ...](https://www.horizonvisualmedia.com/latest/what-types-of-video-marketing-work-for-your-business)
- ## [ Social Media Feb 3, 2026 3 min read How Often Should a Business Post Video Content? One of the most common questions businesses ask about video marketing is, “How often should we be posting?” It’s a fair question, especially when time, budget, ...](https://www.horizonvisualmedia.com/latest/how-often-should-a-business-post-video-content)
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## Let's make something *worth watching.*
Tell us what you need people to do. We'll send back a plan and a fixed quote — usually within one business day.
[Get a quote](https://www.horizonvisualmedia.com/latest/page/4#quote)[Ballpark the cost](https://www.horizonvisualmedia.com/video-production-cost)
[](https://www.horizonvisualmedia.com/)
Video production for Maine and New England companies. Brand films, recruitment, training and testimonial videos — planned around what your viewer does next.
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Video
- [Promotional video](https://www.horizonvisualmedia.com/promotional-video-production)
- [Recruitment video](https://www.horizonvisualmedia.com/recruitment-video-production)
- [Training video](https://www.horizonvisualmedia.com/training-video-production-horizon-visual-media)
- [Testimonial video](https://www.horizonvisualmedia.com/testimonial-video-production)
- [Video retainers](https://www.horizonvisualmedia.com/video-retainers)
Company
- [Showcase](https://www.horizonvisualmedia.com/showcase)
- [Cost estimator](https://www.horizonvisualmedia.com/video-production-cost)
- [Blog](https://www.horizonvisualmedia.com/latest)
- [Contact](https://www.horizonvisualmedia.com/contact)
Contact
- [207-713-4245](tel:+12077134245)
- [dave@horizonvisualmedia.com](mailto:dave@horizonvisualmedia.com)
- [Get a quote](https://www.horizonvisualmedia.com/latest/page/4#quote)
© 2026 Horizon Visual Media LLC · 368 Minot Ave, Auburn, Maine
Made in Maine.
Get a quote
## Tell us about *your project.*
1 / 3
What are you looking to make?
Pick all that apply.
**Brand or promo film**Tell your story, sell your offer **Recruitment video**Attract better applicants **Training video**Onboarding, safety, how-to **Testimonial video**Customers selling for you **Social content**Ongoing shoots and short-form **Not sure yet**Let's figure it out together
When do you need it?
**ASAP (under 4 weeks)** **1–2 months** **3+ months** **Just exploring**
Rough budget?
**Under $5k** **$5k–$10k** **$10k–$25k** **$25k+** **Not sure**
Where should we send your plan?
First name Last name Work email Phone *(best way to reach you)* Company Anything else we should know? *(optional)*
We'll only use this to reply to you. No newsletters, no list-selling.
Back
Continue
Send my request
### Got it. Talk soon.
We'll reach out within one business day — usually with a quick call to talk through your project. Rather pick the time yourself? Grab a 15-minute slot below.
[Book a 15-minute call](https://www.horizonvisualmedia.com/meetings/dave-perlman?uuid=ea45f749-fe8f-4197-bce8-5283839fa65a)
Prefer to talk? Call [207-713-4245](tel:+12077134245) or email [dave@horizonvisualmedia.com](mailto:dave@horizonvisualmedia.com).
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