---
title: Video Marketing Blog | Horizon Visual Media | Social Media
description: Social Media | Practical advice on brand films, recruitment, training and testimonial videos for Maine and New England businesses, from the team at Horizon Visual Media.
---

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Topic

# Video Marketing Blog

Practical advice on brand films, recruitment, training and testimonial videos for Maine and New England businesses, from the team at Horizon Visual Media.

- ## [![](https://www.horizonvisualmedia.com/hs-fs/hubfs/Horizon-Roopers-17.jpg?width=1200&name=Horizon-Roopers-17.jpg) Recruitment Nov 4, 2026 3 min read What To Do With Your Video Content Okay, so - you’ve invested in a professional video for your business. The shoot is done, the editing is finished, and you have the final product in hand. Now ...](https://www.horizonvisualmedia.com/latest/what-to-do-with-your-video-content)
- ## [![](https://www.horizonvisualmedia.com/hs-fs/hubfs/IMG_0184.jpg?width=1200&name=IMG_0184.jpg) Social Media Oct 7, 2026 3 min read Do I Need to Script My Videos? When it comes to putting together your digital media or your video marketing - do you need a script ahead of time?](https://www.horizonvisualmedia.com/latest/do-i-need-to-script-my-videos)
- ## [![](https://www.horizonvisualmedia.com/hs-fs/hubfs/DJI_0526.jpg?width=1200&name=DJI_0526.jpg) Social Media Sep 16, 2026 3 min read How to Get More Out of Your Digital Media One of the biggest mistakes I see businesses make with digital media is creating great content, sharing it once, and then moving on to the next thing. You ...](https://www.horizonvisualmedia.com/latest/how-to-get-more-out-of-your-digital-media)
- ## [![](https://www.horizonvisualmedia.com/hs-fs/hubfs/Horizon-28-1.jpg?width=1200&name=Horizon-28-1.jpg) Recruitment Sep 9, 2026 3 min read Can Your Business Benefit From Digital Media? Yes. Your business is not too small for digital media. Nor is it too boring to market. So throw all of your excuses out the window now.](https://www.horizonvisualmedia.com/latest/can-your-business-benefit-from-digital-media-yes)
- ## [![](https://www.horizonvisualmedia.com/hs-fs/hubfs/Still%202025-09-25%20154959_2.14.1.png?width=1200&name=Still%202025-09-25%20154959_2.14.1.png) Social Media Aug 13, 2026 3 min read What Kind of Digital Content Gets People to Stop Scrolling? If there’s one thing every business wants from social media, it’s attention.](https://www.horizonvisualmedia.com/latest/what-kind-of-digital-content-gets-people-to-stop-scrolling)
- ## [![](https://www.horizonvisualmedia.com/hs-fs/hubfs/Screen%20Shot%202025-02-23%20at%205-42-05%20PM.png?width=1200&name=Screen%20Shot%202025-02-23%20at%205-42-05%20PM.png) Social Media Aug 5, 2026 3 min read 5 Questions You Should Ask Before Marketing Creating marketing content can be exciting, but I've found that one of the biggest mistakes businesses make is jumping straight into filming or designing ...](https://www.horizonvisualmedia.com/latest/the-5-questions-you-should-ask-before-marketing)
- ## [![](https://www.horizonvisualmedia.com/hs-fs/hubfs/Horizon-Roopers-13-1.jpeg?width=1200&name=Horizon-Roopers-13-1.jpeg) Social Media Jul 22, 2026 3 min read Create Content That Answers Your Customer's Biggest Questions One of the best pieces of marketing advice I can give is this: stop trying to guess what your audience wants to see, and start answering the questions they're ...](https://www.horizonvisualmedia.com/latest/create-content-that-answers-your-customers-biggest-questions)
- ## [![](https://www.horizonvisualmedia.com/hs-fs/hubfs/Horizon-Roopers-13-1.jpg?width=1200&name=Horizon-Roopers-13-1.jpg) Social Media Jul 10, 2026 3 min read How to Utilize Digital Media in Your Social Media Strategy If you're posting on social media without a plan for your digital media, you're probably working harder than you need to.](https://www.horizonvisualmedia.com/latest/how-to-utilize-digital-media-in-your-social-media-strategy)
- ## [![](https://www.horizonvisualmedia.com/hs-fs/hubfs/DSC03286-2.jpg?width=1200&name=DSC03286-2.jpg) Social Media May 27, 2026 3 min read What to Expect From Your Video Shoot For a lot of businesses, the idea of a video shoot can feel a little intimidating, especially if it’s your first time doing one.](https://www.horizonvisualmedia.com/latest/what-to-expect-from-your-video-shoot)
- ## [![](https://www.horizonvisualmedia.com/hs-fs/hubfs/DSC03293.jpg?width=1200&name=DSC03293.jpg) Social Media May 20, 2026 2 min read How Often Should You Refresh Your Video Content? Okay, so good news — you probably don’t need to replace your video content as often as you think.](https://www.horizonvisualmedia.com/latest/how-often-should-you-refresh-your-video-content)

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## Let's make something *worth watching.*

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Video production for Maine and New England companies. Brand films, recruitment, training and testimonial videos — planned around what your viewer does next.

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Video

- [Promotional video](https://www.horizonvisualmedia.com/promotional-video-production)
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- [Testimonial video](https://www.horizonvisualmedia.com/testimonial-video-production)
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Company

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Contact

- [207-713-4245](tel:+12077134245)
- [dave@horizonvisualmedia.com](mailto:dave@horizonvisualmedia.com)
- [Get a quote](https://www.horizonvisualmedia.com/latest/tag/social-media#quote)

© 2026 Horizon Visual Media LLC · 368 Minot Ave, Auburn, Maine

Made in Maine.

Get a quote

## Tell us about *your project.*

1 / 3

What are you looking to make?

Pick all that apply.

**Brand or promo film**Tell your story, sell your offer **Recruitment video**Attract better applicants **Training video**Onboarding, safety, how-to **Testimonial video**Customers selling for you **Social content**Ongoing shoots and short-form **Not sure yet**Let's figure it out together 

When do you need it?

**ASAP (under 4 weeks)** **1–2 months** **3+ months** **Just exploring**

Rough budget?

**Under $5k** **$5k–$10k** **$10k–$25k** **$25k+** **Not sure** 

Where should we send your plan?

First name Last name Work email Phone *(best way to reach you)* Company Anything else we should know? *(optional)*

We'll only use this to reply to you. No newsletters, no list-selling.

Back

Continue

Send my request

### Got it. Talk soon.

We'll reach out within one business day — usually with a quick call to talk through your project. Rather pick the time yourself? Grab a 15-minute slot below.

[Book a 15-minute call](https://www.horizonvisualmedia.com/meetings/dave-perlman?uuid=ea45f749-fe8f-4197-bce8-5283839fa65a)

Prefer to talk? Call [207-713-4245](tel:+12077134245) or email [dave@horizonvisualmedia.com](mailto:dave@horizonvisualmedia.com).

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