--- title: "Police & Fire Recruitment Videos: New England & NY | Horizon" description: Recruitment videos for police and fire departments in Maine, New England and New York. Trusted by Lewiston, Auburn, Burlington and Albany PD. Free quote. --- [Skip to content](https://www.horizonvisualmedia.com/responders#main-content) [Horizon](https://www.horizonvisualmedia.com/) [Get a quote](https://www.horizonvisualmedia.com/responders#quote) ![Lewiston Police Department recruitment video still](https://i.vimeocdn.com/video/2210807680-526c4c19c6a020da19266f7ea015b4ed32ecc755640f9cbe0be76d3c749a0907-d_1920x1080) # Police & Fire Recruitment Videos Supercharge *your recruitment.* A recruitment video shows candidates the job, the community and the people behind the badge — and brings in more qualified applicants. Trusted by departments in Maine, Vermont and New York. [Get a free quote](https://www.horizonvisualmedia.com/responders#quote) [See department work](https://www.horizonvisualmedia.com/responders#work) > I would *highly recommend Horizon* to other law enforcement agencies because Horizon will take the time to ensure that you'll have a quality product. **Jason Moen**Chief of Police, Auburn Police Department ![Lewiston Police Department recruitment video](https://i.vimeocdn.com/video/2210807680-526c4c19c6a020da19266f7ea015b4ed32ecc755640f9cbe0be76d3c749a0907-d_1280x720) ![](https://i.vimeocdn.com/video/2210807680-526c4c19c6a020da19266f7ea015b4ed32ecc755640f9cbe0be76d3c749a0907-d_1280x720) ![](https://i.vimeocdn.com/video/2216470388-8b1afa210d8da86c6d10b87a0076f22aa09683c0f07425a3b92d8bde2ac75062-d_1280x720) ![](https://i.vimeocdn.com/video/1742612312-a66d4441ddc7e9bec3a8cc067fe7d69257d3ea61364e0a0fdf7066492c0bebca-d_1280x720) ![](https://i.vimeocdn.com/video/1981178786-5c3dc8ca5696462fabf721fbf69e47858e7cedb00510da7dd6817b35767b417a-d_1280x720) ![](https://i.vimeocdn.com/video/1049969253-8252da22003a600326c5f01812861ce9701969570a039d38bd28968ca08fcd21-d_1280x720) Join the Lewiston PD — Lewiston Police Department Why departments use recruitment video ## The best recruiter is *the job itself.* Police and fire departments are competing for a shrinking pool of applicants, and a job posting alone rarely changes anyone's mind. A recruitment video does what a posting can't: it shows candidates the community they'd serve, the people they'd serve alongside and what a real shift looks like. We've produced recruitment videos for police departments in Lewiston and Auburn, Maine; Burlington, Vermont; and Albany, New York, and worked with the Auburn Fire Department, so we understand how departments operate — ride-alongs, training days, command approvals and filming around live calls. We keep a small crew, stay out of the way and capture the moments that make the job meaningful. The goal isn't just more applicants. It's the right applicants — people who've seen what the job involves and want it anyway. A strong police or fire recruitment video helps you attract candidates who fit your department's culture, set honest expectations before the academy and remind your current officers and firefighters why they signed up. Every project includes a main film for your website and career fairs, plus short cuts for Facebook, Instagram, TikTok and YouTube. Most department recruitment videos cost between $5,000 and $25,000 depending on scope; our [recruitment video cost guide](https://www.horizonvisualmedia.com/latest/recruitment-video-production-cost) explains what drives the price. - Filmed with your officers and firefighters, not actors - Cuts for every social platform - Built for your website, academies and career fairs [Get a quote](https://www.horizonvisualmedia.com/responders#quote)[See all work](https://www.horizonvisualmedia.com/showcase) Attract · Qualify · Retain ## Show more than *salary and benefits.* Paint a picture of what the day-to-day really looks like — your community, your equipment and training, your culture and your values. - 01 ### Filmed on site We shoot everything on location so every scene captures the real atmosphere of your department and community. - 02 ### Up close We position ourselves in the heart of the action to capture the details most people never see. - 03 ### Built around your goals A small crew for simple social content, or a full crew for a cinematic campaign. Your call. Plan a recruitment video ## Get a *free quote.* Our process is free and easy. We do the heavy lifting and send back a quote based on your department's needs. 1. **We review it the same day**A real person reads every request — no autoresponder runaround. 2. **A 15-minute call**We ask a few questions about your goals, audience and timing. 3. **A plan and a fixed quote**Clear scope, clear price, no surprises later. Prefer to talk? Call [207-713-4245](tel:+12077134245) or email [dave@horizonvisualmedia.com](mailto:dave@horizonvisualmedia.com). 1 / 3 What are you looking to make? Pick all that apply. **Brand or promo film**Tell your story, sell your offer **Recruitment video**Attract better applicants **Training video**Onboarding, safety, how-to **Testimonial video**Customers selling for you **Social content**Ongoing shoots and short-form **Not sure yet**Let's figure it out together When do you need it? **ASAP (under 4 weeks)** **1–2 months** **3+ months** **Just exploring** Rough budget? **Under $5k** **$5k–$10k** **$10k–$25k** **$25k+** **Not sure** Where should we send your plan? First name Last name Work email Phone *(best way to reach you)* Company Anything else we should know? *(optional)* We'll only use this to reply to you. No newsletters, no list-selling. Back Continue Send my request ### Got it. Talk soon. We'll reach out within one business day — usually with a quick call to talk through your project. Rather pick the time yourself? Grab a 15-minute slot below. [Book a 15-minute call](https://www.horizonvisualmedia.com/meetings/dave-perlman?uuid=ea45f749-fe8f-4197-bce8-5283839fa65a) FAQ ## Recruitment video questions. Still wondering about something? Ask us directly — we answer fast. [Ask a question](https://www.horizonvisualmedia.com/responders#quote) How long should a police or fire recruitment video be? Most run 60 seconds to 3 minutes, plus short cuts for social and ads. What does a department recruitment video cost? Most department recruitment videos cost between $5,000 and $25,000 depending on scope. Read our [recruitment video cost guide](https://www.horizonvisualmedia.com/latest/recruitment-video-production-cost), or request a free quote. What should a police recruitment video include? Real officers talking honestly about the job, the community you serve, training and career paths, and the moments that make the work meaningful. Candidates want to see what a real day looks like — not a highlight reel of sirens. Can you film during real calls and training? Yes, with your department's approval. We work with command staff on what can and can't be filmed, keep a small footprint and blur anything sensitive in the edit. Do you work with departments outside Maine? Yes. We've produced recruitment videos for departments in Maine, Vermont and New York, including the Albany Police Department, and we travel throughout New England and the Northeast. How quickly can it be produced? Typically 6–10 weeks. Faster turnaround is possible for urgent hiring pushes or academy deadlines. Can we use it on social media? Yes — vertical cuts for TikTok, Reels and Shorts, and horizontal versions for your website, YouTube and LinkedIn. Related reading ## More on *public safety recruitment.* [All articles](https://www.horizonvisualmedia.com/latest) - 01 ### Why Use a Law Enforcement Recruitment Video? What video does for police recruiting that job postings can't. Read the article - 02 ### Why Become a Police Officer? The question every police recruitment video needs to answer. Read the article - 03 ### How Much Does a Recruitment Video Cost? Real price ranges for department recruitment videos. Read the article © 2026 Horizon Visual Media LLC · Auburn, Maine [horizonvisualmedia.com](https://www.horizonvisualmedia.com/) Get a quote ## Tell us about *your project.* 1 / 3 What are you looking to make? Pick all that apply. **Brand or promo film**Tell your story, sell your offer **Recruitment video**Attract better applicants **Training video**Onboarding, safety, how-to **Testimonial video**Customers selling for you **Social content**Ongoing shoots and short-form **Not sure yet**Let's figure it out together When do you need it? **ASAP (under 4 weeks)** **1–2 months** **3+ months** **Just exploring** Rough budget? **Under $5k** **$5k–$10k** **$10k–$25k** **$25k+** **Not sure** Where should we send your plan? First name Last name Work email Phone *(best way to reach you)* Company Anything else we should know? *(optional)* We'll only use this to reply to you. No newsletters, no list-selling. Back Continue Send my request ### Got it. Talk soon. We'll reach out within one business day — usually with a quick call to talk through your project. Rather pick the time yourself? Grab a 15-minute slot below. [Book a 15-minute call](https://www.horizonvisualmedia.com/meetings/dave-perlman?uuid=ea45f749-fe8f-4197-bce8-5283839fa65a) Prefer to talk? Call [207-713-4245](tel:+12077134245) or email [dave@horizonvisualmedia.com](mailto:dave@horizonvisualmedia.com). ```json { "@context" : "https://schema.org", "@type" : "FAQPage", "mainEntity" : [ { "@type" : "Question", "acceptedAnswer" : { "@type" : "Answer", "text" : "Most run 60 seconds to 3 minutes, plus short cuts for social and ads." }, "name" : "How long should a police or fire recruitment video be?" }, { "@type" : "Question", "acceptedAnswer" : { "@type" : "Answer", "text" : "Most department recruitment videos cost between $5,000 and $25,000 depending on scope. Read our recruitment video cost guide, or request a free quote." }, "name" : "What does a department recruitment video cost?" }, { "@type" : "Question", "acceptedAnswer" : { "@type" : "Answer", "text" : "Real officers talking honestly about the job, the community you serve, training and career paths, and the moments that make the work meaningful. 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Brand films, recruitment, training and testimonial videos for businesses and public safety departments across Maine, New England and New York.", "email" : "dave@horizonvisualmedia.com", "foundingDate" : "2015", "image" : "https://22090665.fs1.hubspotusercontent-na1.net/hubfs/22090665/horizonlogo.png", "knowsAbout" : [ "Video production", "Brand films", "Recruitment videos", "Police recruitment videos", "Training videos", "Testimonial videos", "Commercials" ], "logo" : "https://22090665.fs1.hubspotusercontent-na1.net/hubfs/22090665/horizonlogo.png", "name" : "Horizon Visual Media", "sameAs" : [ "https://www.instagram.com/horizonvisual/", "https://www.facebook.com/horizonvisualmedia", "https://www.linkedin.com/company/horizon-visual-media/", "https://www.youtube.com/@horizonvisual", "https://www.tiktok.com/@horizonvisual" ], "telephone" : "+1-207-713-4245", "url" : "https://www.horizonvisualmedia.com/" } ```