The Horizon blog
Notes on video that works.
Practical advice on brand films, recruitment, training and testimonial videos for Maine and New England businesses, from the team at Horizon Visual Media.
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When Should You Refresh Your Digital Media?
Your business has changed, your team has grown, or you've added new services. But does your website, video content, and photography still reflect where your ...
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Best Types of Digital Media For Your Business
When businesses think about video marketing, they often picture a commercial or a polished brand video. While those can be great tools, there are plenty of ...
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Do I Need to Script My Videos?
When it comes to putting together your digital media or your video marketing - do you need a script ahead of time?
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What Makes a Good Recruitment Video?
A good recruitment video should do more than show off your workplace. It should give potential employees a reason to picture themselves working there.
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What It's Like to Work With Maine Businesses
One of the things I enjoy most about working in video production and digital media is getting to work with businesses right here in Maine. Being local to many ...
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How to Get More Out of Your Digital Media
One of the biggest mistakes I see businesses make with digital media is creating great content, sharing it once, and then moving on to the next thing. You ...
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Can Your Business Benefit From Digital Media? Yes.
Your business is not too small for digital media. Nor is it too boring to market. So throw all of your excuses out the window now.
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Is Video Marketing Only For Big Brands?
“We’re a small business. Do we really need professional video?”
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What Kind of Digital Content Gets People to Stop Scrolling?
If there’s one thing every business wants from social media, it’s attention.
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5 Questions You Should Ask Before Marketing
Creating marketing content can be exciting, but I've found that one of the biggest mistakes businesses make is jumping straight into filming or designing ...